Campa Cola Beverages Portfolio
Camp Cola Beverages was a popular soft drink brand in India during the 1970s and 1980s.
It gained prominence after foreign brands like Coca-Cola exited the Indian market due to regulatory restrictions. Manufactured by Pure Drinks Group, Campa Cola became a household name, offering cola, orange, and lemon-flavored sodas that were widely enjoyed across the country. The brand thrived for several years, filling the gap left by international competitors and becoming a symbol of India’s self-reliance in the beverage industry.
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Campa Cola Industries-
Campa Cola, an iconic Indian soft drink brand, was originally introduced in 1977 by the Pure Drinks Group. It gained significant popularity during the 1970s and 1980s but saw a decline with the re-entry of global competitors like Coca-Cola and Pepsi in the 1990s. In 2022, Reliance Industries acquired Campa Cola and re-launched it in 2023, offering flavors such as cola, lemon, and orange. The brand has since expanded internationally, launching in the United Arab Emirates in February 2025